SEO Explained | Search for Beginners Ep 8
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The Beginners' Guide To Digital Marketing
By Gunjan Singh What Is Digital Marketing & Its Need? In order to connect a product to the right customers, numerous digital techniques are used. Because it's a time where the modern customer is most likely to be found online and to grab their attention, it is must that the product is also marketed online. The techniques involved in doing so, as whole, results in a wider term known as DIGITAL MARKETING. Without wasting much time, let's discuss what techniques we are talking about and how exactly do they work. SEO - Search Engine Optimization According to Wikipedia, SEO is "the process of affecting the visibility of a website or a web page in a search engine's unpaid results." In simpler terms, talking about online business, there is a website selling products/services, a customer looking for the same, and a platform connecting them both. This platform is the search engine (which is Google in most of the cases). SEO is a process, which compr...
