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It Is Time to Take a Fresh Look at LinkedIn
By Michael Cohn LinkedIn has many wonderful attributes and a ton of capabilities and possibilities. You may have a LinkedIn account but, perhaps, you are not leveraging it as much as you can or should be. If you haven't done so already, the first thing that you should do is to make sure that your LinkedIn profile is complete. Undoubtedly, people will check out your profile and you want to make sure that they are able to get to know you through your profile, want to connect with you, and interact and engage. Leveraging LinkedIn to Manage Your Clients You may consider your LinkedIn profile a detailed business card. Well, you are correct to a point. However, it is so much more than that and if you are not aware of all (or most) of its potential, it is time for you to become educated about all that LinkedIn has to offer. The fact is that everyone needs to manage their clients, whether you use some sort of sophisticated tool to accomplish that or not. LinkedIn can definite...
